Purpose Research analyzing online travelers’ reviews has boomed over the past years, but it lacks efficient methodologies that can provide useful end-user value within time and budget. This study aims to contribute to the field by developing and testing a new methodology for sentiment analysis...

Purpose This paper aims to classify the sentiment of online tourism-hospitality reviews at an aspect level. A new aspect-oriented sentiment classification method is proposed based on a neural network model. Design/methodology/approach This study constructs an aspect-oriented sentiment...

Purpose This study aims to uncover how heuristic information cues (HIC) and systematic information cues (SIC) of online reviews influence review helpfulness and examine a moderating role of social influence in the process of assessing review helpfulness. In particular, this study conceptualizes...

Purpose Electronic word of mouth in the form of user-generated content (UGC) in social media plays an important role in influencing customer decision-making and enhancing service providers’ brand images, sales and service innovations. While few research studies have explored real content...

Purpose The purpose of this study is to develop a model that accurately forecasts hotel room cancelations and further determines the key cancelation drivers. Design/methodology/approach Predictive modeling, specifically the machine learning methods, is used to forecast room cancelations and...

Purpose With the continuous development of online shopping, analyzing the competitiveness of products in the fierce market competition is becoming increasingly crucial to position their own product development. However, the information overload brought by the network development makes it getting...

Purpose The innovation in big data is increasing day by day in such a way that the conventional software tools face several problems in managing the big data. Moreover, the occurrence of the imbalance data in the massive data sets is a major constraint to the research industry....

Purpose The purpose of this paper is to analyze the views and capabilities of librarians for the implementation of Big Data analytics in academic libraries of Pakistan. The study also sets out to check the relationship between the required skills of librarians and the application of Big Data...

Purpose In recent years, social media crises occurred more and more often, which negatively affect the reputations of individuals, businesses and communities. During each crisis, numerous users either participated in online discussion or widely spread crisis-related information to their friends...

Purpose Several online services offer functionalities to access information from “big research graphs” (e.g. Google Scholar, OpenAIRE, Microsoft Academic Graph), which correlate scholarly/scientific communication entities such as publications, authors, datasets, organizations, projects,...