Showing 1 - 10 of 17,677
The same micro-targeted programmatic advertising that has become central to the digital media and marketing ecosystem … has now migrated into election campaigns in the US and elsewhere, raising a host of issues around privacy, discrimination …
Persistent link: https://www.econbiz.de/10012164432
Persistent link: https://www.econbiz.de/10011665140
(Facebook) and the trade-offs between ‘personalization’ and privacy constrains. A deeper analysis will reveal unexpected … challenges and the need to overcome the privacy paradigm. Finally a draft of possible normative solutions will be depicted …
Persistent link: https://www.econbiz.de/10009416441
) Digital Natives and the Analysis of the Emerging Behavioural Trends Regarding Privacy, Identity and Their Legal Implications …; 3) The "prospective" use of social networking services for government eID in Europe; and 4) Facial Recognition, Privacy …
Persistent link: https://www.econbiz.de/10011170031
political advertising. Indeed, some countries ban TV advertising for political parties during elections. …, freedom of expression, and sector-specific rules for political advertising; for the latter we examine four countries. We argue … advertising, including online political micro-targeting, is protected by the right to freedom of expression. That right is not …
Persistent link: https://www.econbiz.de/10012164429
The advent of online advertising has simultaneously created unprecedented opportunities for advertisers to target … consumers and prompted privacy concerns among consumers and regulators. This paper estimates the financial impact of privacy …-price bidders operate concurrently. I develop new techniques to analyze these hybrid auctions. I consider three privacy policies …
Persistent link: https://www.econbiz.de/10010250694
We study the relation between ad networks, consumer privacy and the online advertising market. We consider two … ads. However, its tracking capability depends on consumer privacy-related choices (e.g., accepting third-party cookies …). We show that tracking may increase or decrease the provision of ads, depending on its effect on expected advertising …
Persistent link: https://www.econbiz.de/10011723426
Persistent link: https://www.econbiz.de/10012504914
Persistent link: https://www.econbiz.de/10012390759
Persistent link: https://www.econbiz.de/10014318184