Alrawadieh, Zaid; Guttentag, Daniel; Aydogan Cifci, Merve; … - In: International Journal of Contemporary Hospitality Management 32 (2020) 2, pp. 588-604
Purpose: The purpose of this paper is to examine the degree to which budget and mid-range hoteliers perceive Airbnb as a threat, and the extent to which they are actively responding to the peer-to-peer accommodation business model. Design/methodology/approach: The study draws on qualitative...