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"Don't fight for customers, let them fight over you!Have you ever queued for a restaurant? Pre-ordered something months in advance? Fought for tickets that sell out in a day? Had a hairdresser with a six-month waiting list? There are people who don't chase clients, clients chase them. In a world...
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Purpose – Addresses how business is changing and becoming more global, and looks at some of the ways in which small businesses can remain competitive. Design/methodology/approach – Highlights seven key areas that will be affected by the rise of global small business. Findings – A GSB isn't...
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