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competitive e-commerce market. To pursue this goal, the paper will analyze the role of the disruptive innovation theory and its e …-commerce applications. The results reveal that applying disruptive business-model innovation is a better way for fledgling e-commerce brands …
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Society for Professional Innovation Management) events, along with additional contributions. It offers an extensive view that …
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This paper explores how the traditional incumbents coped with the rapid transition provoked by disruptive innovation in … retail industry. By reviewing SSG.COM's dynamic responses to disruptive innovation, we found that what makes its incumbents …
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Disruption ist "kreative Zerstörung". Altes wird zerstört, Neues - Besseres oder Anderes - entsteht. Die digitale Transformation verändert Märkte und Unternehmen radikal und umfassend. Viele dieser Veränderungen sind disruptiv und zerstören Bestehendes und Funktionierendes. Aber es...
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