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Linguistic perspectives on image construction and moral identity : the case of banks
Degano, Chiara - In: Discourse, identities and genres in corporate …, (pp. 235-260). 2010
Persistent link: https://www.econbiz.de/10009013050
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Kognitive Modelle in der Wirtschaftskommunikation : eine kognitionslinguistische Fundierung kulturbedingter Konzeptualisierung
Schmidt, Christopher M. - 2010
Persistent link: https://www.econbiz.de/10012877841
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International management and language
Tietze, Susanne - 2008 - 1. publ.
Persistent link: https://www.econbiz.de/10003539264
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Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication
Evangelisti Allori, Paola (contributor);  … - 2010
Persistent link: https://www.econbiz.de/10008937214
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Visuelle Unternehmenskommunikation
Berzler, Alexander - 2009
Persistent link: https://www.econbiz.de/10014010354
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Le paradoxe du vin bio : [labels et tendances d'un marché international]
Cointreau, Béatrice - 2014
Persistent link: https://www.econbiz.de/10010361914
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How do major European companies communicate their corporate identity across countries? : an empirical investigation of corporate internet communications
Halliburton, Chris; Ziegfeld, Agnes - In: Journal of marketing management : MM 25 (2009) 9/10, pp. 909-925
Persistent link: https://www.econbiz.de/10003902375
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Companies' websites as vehicles for expressing corporate identity : a case study on the use of English as a Lingua Franca
Poppi, Franca - In: Discourse, communication and the enterprise : genres …, (pp. 131-148). 2011
Persistent link: https://www.econbiz.de/10009011327