Harman, Keith; Koohang, Alex; Paliszkiewicz, Joanna - In: Industrial Management & Data Systems 114 (2014) 9, pp. 1438-1452
Purpose – Gamification has been studied in many areas, i.e. marketing, education, training, and psychology. There has been an increased interest in the topic of gamification among scholars in the past several years. The purpose of this paper is therefore to use citation network analysis and...