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Innovation, Startups and Intellectual Property Management : Strategies and Evidence from Latin America and other Regions
De León, Ignacio - 2017
This book identifies the potential of intellectual property as a competitive asset for Latin American firms. The authors employ a cognitive approach that involves identifying why small firms are reluctant to register patents, resorting rather to alternative IP competitive strategies. This, in...
Persistent link: https://www.econbiz.de/10012398272
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Nutzen und Management von Schutzinstrumenten : eine empirische Untersuchung zum Intellectual Property Management in Unternehmen
Hundertmark, Stephan - 2012
Persistent link: https://www.econbiz.de/10009613447
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Creating economy : enterprise, intellectual property, and the valuation of goods
Townley, Barbara; Roscoe, Philip; Searle, Nicola - 2019 - First edition
Persistent link: https://www.econbiz.de/10011962761
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Ganzheitliches Intellectual Property Management im Unternehmen
Stauf, Christian - 2016
Persistent link: https://www.econbiz.de/10011477798
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Nutzen und Management von Schutzinstrumenten : eine empirische Untersuchung zum Intellectual Property Management in Unternehmen
Hundertmark, Stephan - 2012
Persistent link: https://www.econbiz.de/10009634883
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Ganzheitliches Intellectual Property Management im Unternehmen
Stauf, Christian - 2016
Immaterielle Ressourcen und Innovation -- Schutz von Innovationen auf Unternehmensebene -- Zielsetzung und … • Immaterielle Ressourcen und Innovation • Schutz von Innovationen auf Unternehmensebene • Zielsetzung und Ausgestaltung des …
Persistent link: https://www.econbiz.de/10013447367
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Intellectual Property Management : The Role of Technology-Brands in the Appropriation of Technological Innovation
Jennewein, Klaus (contributor) - 2005
The book investigates the interplay of brand equity and technological assets at the corporate level. In a grounded theory approach it develops a model of how companies in technology intensive industries can improve the appropriation of the returns of their intangible technological assets with...
Persistent link: https://www.econbiz.de/10014014131
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Geistiges Eigentum in der Betriebspraxis
Hoffmann, Markus; Richter, Thorsten S. - 2011 - 1. Aufl.
Persistent link: https://www.econbiz.de/10008697352
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Risk management and innovation in Japan, Britain and the United States
Taplin, Ruth (ed.) - 2005
Persistent link: https://www.econbiz.de/10002658846