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VALORACIÓN DE LOS RESULTADOS ORGANIZACIONALES DERIVADOS DEL MARKETING RELACIONAL ATENDIENDO A LAS CARACTERÍSTICAS DEL CLIENTE /

Marzo Navarro, M.; Pedraja Iglesias, M.; Rivera Torres, P. - In: Investigaciones Europeas de Dirección y Economía de … 12 (2006) 3, pp. 151-166

La globalización, la competencia y la saturación de los mercados han provocado un creciente interés de las empresas por desarrollar un Marketing de Relaciones. Para ello, es fundamental determinar el tipo de cliente que valora los beneficios derivados de la aplicación de una estrategia...

Persistent link: https://www.econbiz.de/10010569101

IMPORTANCIA DE LA MEDICIÓN DEL GRADO DE ORIENTACIÓN AL MERCADO EN EL SECTOR COOPERATIVISTA COMO RESPUESTAAL NUEVO MARCO COMPETITIVO /

Cambra Fierro, J.J.; Fuster Mur, A. - In: Investigaciones Europeas de Dirección y Economía de … 11 (2005) 3, pp. 67-83

to be applied in this industry. Anderson and Narus´ (1990) satisfaction scale and Walter et al.’s (2003) satisfaction …

Persistent link: https://www.econbiz.de/10010569768

Younger workers’ metastereotypes, workplace mood, attitudes, and behaviors

Ryan, Katherine M.; King, Eden B.; Finkelstein, Lisa M. - In: Journal of Managerial Psychology 30 (2015) 1, pp. 54-70

Purpose – The purpose of this paper is to examine the influence of age-related stereotyping processes on younger workers’ mood, attitudes, and impression management behaviors at work. Design/methodology/approach – Using survey data from 281 younger workers, the hypothesized model was...

Persistent link: https://www.econbiz.de/10014889037

Nurse managers’ role in older nurses’ intention to stay

Armstrong-Stassen, Marjorie; Freeman, Michelle; … - In: Journal of Health Organization and Management 29 (2015) 1, pp. 55-74

satisfaction. When nurse managers were perceived to administer the HR practices fairly (high perceived procedural justice), older …

Persistent link: https://www.econbiz.de/10014872408

Satisfaction or delight? A cross-cultural study of loyalty formation linked to two restaurant types

Rodríguez-López, María Eugenia; Alcántara-Pilar, … - In: Journal of Hospitality and Tourism Insights 6 (2023) 5, pp. 2646-2667

(LTO) on the loyalty building process. In addition, this analysis delves into the role of customer satisfaction and delight …. Findings The results reveal that customer satisfaction and delight are two key antecedents to the process of building loyalty …

Persistent link: https://www.econbiz.de/10014873735

An empirical analysis on the performance of the third-party logistics in the Korean exporter

Park, Yoon-Hwan; Jeong, Yoon-Say - In: Journal of Korea Trade 20 (2016) 1, pp. 97-114

’ logistics cost savings (CS) and exporters’ satisfaction. The results show a strong support for this study, with positive and … significant effects of CR on the consistency of SD, exporters’ logistics CS and exporters’ satisfaction. Practical implications …

Persistent link: https://www.econbiz.de/10014881333

Importance of CEM in CRM-CL framework

Singh, Jagwinder; Saini, Shivani - In: Journal of Modelling in Management 11 (2016) 1, pp. 91-115

of customer relationship efforts to various forms of CL, including the satisfaction, trust and commitment as mediators in …

Persistent link: https://www.econbiz.de/10014881800

The role of corporate reputation on co-operants behavior and organizational performance

Graca, Casimiro Almeida M; Arnaldo, Coelho - In: Journal of Management Development 35 (2016) 1, pp. 17-37

management of intangible assets like reputation. Internal culture, satisfaction with management, image and communication can …

Persistent link: https://www.econbiz.de/10014884163

The influence of office type on satisfaction and perceived productivity support

De Been, Iris; Beijer, Marion - In: Journal of Facilities Management 12 (2014) 2, pp. 142-157

Purpose – The aim of this research is to determine whether the type of office environment has an impact on satisfaction …,799 respondents filled out a questionnaire measuring satisfaction with the work environment and its contribution to productivity … and shared room offices. Practical implications – Nevertheless, satisfaction with the organization explains the most …

Persistent link: https://www.econbiz.de/10014867507

Measuring the productivity of facilities management

Bröchner, Jan - In: Journal of Facilities Management 15 (2017) 3, pp. 285-301

satisfaction are important issues for measurement. Research limitations/implications The analysis is concentrated on the direct … services should be able to assess the efficiency of their resource use more clearly and to balance user satisfaction against …

Persistent link: https://www.econbiz.de/10014867554