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The innovation ecosystem in rural tourism and hospitality – a systematic review of innovation in rural tourism

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A study on product innovation portfolio and customer value creation : bridging entrepreneurial risk-taking orientation and marketing performance

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Customer-Centric Innovation : Case of Oman Entrepreneurship

Matriano, Maria - 2020

-centricity. Design/Methodology/Approach: For carrying out the research study, the concept of customer-centric innovation and the current … customers and building stronger business-customer relationships.Social Implications: There are several ways in which innovation … interaction. Originality/Value: No study has investigated before the customer-centric innovation in Oman, and this study will help …

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Innovations for potential entrepreneurs in service quality and customer loyalty in the hospitality industry

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