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Este artículo resume una investigación, que parte del desarrollo de una herramienta de autoevaluación, basada en el Cuadro de Mando Integral (CMI) y en una adaptación para pymes del Modelo EFQM de Excelencia®, con la finalidad de servir de ayuda a la toma de decisiones en la gestión de...
Persistent link: https://www.econbiz.de/10008480908
, it is not possible to assure that there is a relation between the type of strategy adopted by businesspeople in the …
Persistent link: https://www.econbiz.de/10014180225
In this study, a model for strategic planning based on artificial neural networks is presented. This proposed artificial neural network model goes beyond projections and statistical analysis. Based, on an algorithm, the proposed model offers strategy optimization and assists management in...
Persistent link: https://www.econbiz.de/10014042262
This paper proposes a knowledge-based customer-centric strategic model to respond to environmental challenges and achieve sustainable competitive advantage (SCA) in the supply chain management (SCM) context. The proposed model strives to leverage knowledge-based distinctive core competencies...
Persistent link: https://www.econbiz.de/10014371877
During the recent period, the scientific literature has highlighted the role of E-commerce in business development and growth. In this article we revisit the specifics of E-commerce adoption, focusing on the case of Romanian SMEs. Using the online questionnaire survey method and the principal...
Persistent link: https://www.econbiz.de/10012004600
image of an organization. The image is an important element of the organization's strategy-it shapes its distinctiveness …, distinguishes it from competitors, and determines how the organization is perceived in the environment. Image is created at the … marketing communication, which is subjected to increased virtualization due to the progressing digital transformation. The …
Persistent link: https://www.econbiz.de/10014544661
Purpose - The aim of this research is to find the impact of consumer perceived value (CPV) on smartphone purchase intention among Malaysian working professionals. The research intends to find whether or not social value, perceived usefulness, perceived ease of use, economic value and brand image...
Persistent link: https://www.econbiz.de/10012961706
and their characteristics has nowadays become a service or market commodity thanks to which new economic processes, based …
Persistent link: https://www.econbiz.de/10012802279
image of an organization. The image is an important element of the organization’s strategy-it shapes its distinctiveness …, distinguishes it from competitors, and determines how the organization is perceived in the environment. Image is created at the … marketing communication, which is subjected to increased virtualization due to the progressing digital transformation. The …
Persistent link: https://www.econbiz.de/10012802280
Smart Homes system has gained a huge demand in last few years as they improve the standard of living and give user an easy life. Any house that is integrated with automated technology (i.e., has connectivity in nearly all devices) is called a smart home. The concept of smart home can be explored...
Persistent link: https://www.econbiz.de/10013220050