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As the investment marketplace advances with current technology, paper-based advertising has quickly been supplemented … by on-line advertising. Interestingly, both the Securities Exchange Commission and the National Association of Securities … the current regulations surrounding one emerging form of on-line advertising - that of mutual funds. This discussion is …
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This paper analyzes the optimal content regulation of direct-to-consumer advertisement (DTCA) in a pharmaceutical … typical subjective symptoms under enlightenment DTCA. The content regulation changes the nature of market competition and the … of the content regulation is ambiguous and depends, among other things, on the cost effectiveness of advertisement and …
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