rapid emergence of the information age, the proletarianization of computer technology, and the need for continual …, is not technology, but workers′ ability to use it effectively. Focusses on design communication, and specifically product … framing, and its role in facilitating the interface between worker and technology in business and industrial markets. Product …

As new technologies and new processes are adopted by firms, the technology level of the firm is emerging as an … important variable of inter‐organizational relationships. Examines the influence of technology levels on the customer …‐supplier interactions and presents a conceptual model of the technology impact. Drawing on the marketing and social exchange literature …

One of the primary characteristics of the sales environment of the next century will be the proliferation of technology … incorporate and directly apply a wide range of technology in their interactions with customers. More than simple data access …, sales technology is increasingly being used as a means by which the salesperson and customer interact. The overall objective …

technology‐driven business tools that evolved in direct response to the changes in today’s business environment. Being rooted in …

integration of these individual elements. Examines the use of technology as an appropriate means of integration. Evaluates the …

) position is usually found in technology based companies, as the strategic part of management has been found to be beyond most …

Purpose – Market strategies and technology strategies are two sides of the same coin that drive innovation efforts …

transition to a modern research university with the emergence of theory‐based practice, science‐based technology and technology …