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Purpose: Animal welfare is increasingly favoured by consumers in their choice of food and cosmetic products, proposed by manufacturers and retailers. This study aims to investigate the impact of the “not tested on animals” claim on consumers' attitude and behavioural intention towards a...
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In 2015, the Kijiji Second-Hand Economy Index launched to more closely examine the growing phenomenon that is the second-hand economy The intention of the inaugural study was to devise a first-of-its-kind annual Index to measure Canadians' second-hand practices and their impact on the Canadian...
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Socially responsible consumption (SRC) behaviours have progressed over the last few years and appear to show signs of a lasting trend. Situations of atypical consumption such as Christmas time, however, raise an important and as of yet unexplored question: What are the influences of unusual...
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