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Social servicescape's impact on customer perceptions of the hospitality brand : the role of branded social cues
Garmaroudi, Saeed Andaji; King, Ceridwyn; Lu, Lu - In: International journal of hospitality management 93 (2021), pp. 1-12
Persistent link: https://www.econbiz.de/10012435849
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Airline brand image, passenger perceived value and loyalty towards full-service and low-cost carriers
Fu, Yan-Kai - In: Tourism review 78 (2023) 6, pp. 1433-1451
Persistent link: https://www.econbiz.de/10014511720
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Effect of customers' skepticism toward CSR practices on customers' behavior in luxury service context
Hyun, Hyowon; Hong, EunPyo; Ahn, Jiseon; Park, Jungkun - In: Journal of travel and tourism marketing 41 (2024) 1, pp. 35-50
Persistent link: https://www.econbiz.de/10014513607
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Is a robot barista better than a human barista? : a moderating role of type of service providers
Hwang, Jinsoo; Kim, Jinkyung Jenny; Choe, Ja Young; … - In: Journal of hospitality & tourism research : JHTR ; the … 48 (2024) 6, pp. 1035-1050
Persistent link: https://www.econbiz.de/10014633831
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The antecedents and consequences of brand authenticity in the restaurant industry : robot service employees versus human service employees
Hwang, Jinsoo; Kim, Heather Markham; Joo, Kyu-Hyeon; … - In: Journal of travel and tourism marketing 39 (2022) 2, pp. 256-270
Persistent link: https://www.econbiz.de/10013352878
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Warmth or competence? : the effects of cool and cuteness on the perceived quality of digital products
Baoku, Li; Nan, Yafeng; Yao, Ruoxi - In: Asia Pacific journal of marketing and logistics 34 (2022) 9, pp. 1880-1904
Persistent link: https://www.econbiz.de/10013391142
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This hotel is family-run! : enabling positive consumer response via perceived hospitableness
Scholl-Grissemann, Ursula; Kallmünzer, Andreas; … - In: International journal of hospitality management 99 (2021), pp. 1-9
Persistent link: https://www.econbiz.de/10013328037
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The influence of brand innovativeness and quality affect consumer perceived value : the role of symbolic brand qualities as mediating
Maharani, Aisyah Shafira; Hidayat, Anas - 2023
Persistent link: https://www.econbiz.de/10014326074
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Understanding the role of image, quality and price for developing prestigious mass brands
Singh, Balgopal - In: Asia Pacific journal of marketing and logistics 35 (2023) 3, pp. 533-559
Persistent link: https://www.econbiz.de/10014285854
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Airline brand awareness and perceived quality effect on the attitudes towards frequent-flyer programs and airline brand choice : moderating effect of frequent-flyer programs
Koech, Alex Kipkorir; Buyle, Sven; Macário, Rosário - In: Journal of air transport management 107 (2023), pp. 1-13
Persistent link: https://www.econbiz.de/10014322921