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This article applies models to measure and to understand how information diffusion influences tourists' consumption patterns. The study uses administrative data on a new festival's attendance and advertising. Bass's [Bass FM. A new product growth for model consumer durables. Manage Sci...
Persistent link: https://www.econbiz.de/10004987893
Prospect theory states that an individual in a loss situation is more likely to make a risky financial decision than when they are in a gain frame. Some researchers observe that Asians tend to have a more positive attitude toward risk in financial decisions than Westerners. The first of two...
Persistent link: https://www.econbiz.de/10009146511
Tourism Management is a research journal and the short title of a book. This article examines the book as a resource for tourism students, tourism researchers and those who use tourism research in decision making. Part I of the book provides a framework for organizing 26 chapters into Parts II...
Persistent link: https://www.econbiz.de/10009146516
During the last few years, nostalgia has become a fashion in Taiwan. “Nostalgic” restaurants are becoming common in Taiwan. A nostalgic restaurant can be a hot pot restaurant decorated with furnishing relating to the origin or earlier use of the “hot pot” in Taiwan. The study here uses...
Persistent link: https://www.econbiz.de/10011050085
This research focuses on the relationship between networks of tourism destinations and tourism flows. First, the authors propose a new model to demonstrate networks of tourism destinations using travel agency supplied tourism packages. They demonstrate how to build the network matrices using...
Persistent link: https://www.econbiz.de/10011077407
Persistent link: https://www.econbiz.de/10006828885
Purpose This paper aims to investigate the brand building behavior in the luxury hotel industry from the perspective of frontline employees. In particular, this study addresses the importance and relevance of supportive leadership, brand building behavior and customers’ perceived brand image...
Persistent link: https://www.econbiz.de/10014763710
Purpose Social entrepreneurship by hoteliers in “going green” promotes a better future for the environment and arguably also for the human race. However, going green potentially increases costs for both hoteliers and their guests. Environmental education (EE) is possibly a useful vehicle for...
Persistent link: https://www.econbiz.de/10014763944