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An introductory note about Indian textile and clothing industry -- Conceptual outline -- Export performance and direction of textile exports -- Determinants of export competitiveness -- Summing up and policy implications.
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Purpose: The main objective of this study is to evolve the basis of beneficial impact assessment of international marketing strategy (IMS) for emerging market multinationals by applying construct-measurement research methodology. The purpose of this study is to link the conceptual definition...
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