Purpose Although qualitative methods have now gained a stronger foothold in International Business (IB) research, they remain under-researched, especially regarding how researchers can overcome obstacles created when interviewers exhibit ‘multiculturality’ during international field research...

Process approaches to organization studies focus on flow, activities, and evolution, understanding organizations and organizing as processes in the making. They stand in contrast to positivist approaches that see organizations and phenomena as fixed, static, and measurable. Process approaches...