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Propensity to trust salespeople : a contingent multilevel-multisource examination
Friend, Scott B.; Johnson, Jeff S.; Sohi, Ravipreet S. - In: Journal of business research : JBR 83 (2018), pp. 1-9
Persistent link: https://www.econbiz.de/10011775837
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Selling value in business markets : individual and organizational factors for turning the idea into action
Terho, Harri; Eggert, Andreas; Ulaga, Wolfgang; Haas, … - In: Industrial marketing management : the international … 66 (2017), pp. 42-55
Persistent link: https://www.econbiz.de/10011775966
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Salesperson improvisation : antecedents, performance outcomes, and boundary conditions
Banin, Abena Yeboah; Boso, Nathaniel; Hultman, Magnus; … - In: Industrial marketing management : the international … 59 (2016), pp. 120-130
Persistent link: https://www.econbiz.de/10011622838
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Purchasing-driven sales : matching sales strategies to the evolution of the purchasing function
Paesbrugghe, Bert; Rangarajan, Deva; Sharma, Arun; … - In: Industrial marketing management : the international … 62 (2017), pp. 171-184
Persistent link: https://www.econbiz.de/10011707114
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The role of customer entertainment in B2B sales strategy : comparative insights from professional buyers and salespeople
Oakley, Jared; Bush, Alan J.; Moncrief, William C.; … - In: Industrial marketing management : the international … 92 (2021), pp. 190-201
Persistent link: https://www.econbiz.de/10012491015
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Comparing the life-cycles of service sales between buyers and sellers in business relationships through a teleological lens
Rodríguez, Rocío; Svensson, Göran; Román, Sergio - In: International journal of business excellence 15 (2018) 1, pp. 95-113
Persistent link: https://www.econbiz.de/10011954188
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The role of a solutions salesperson : reducing uncertainty and fostering adaptiveness
Ulaga, Wolfgang; Kohli, Ajay Kumar - In: Industrial marketing management : the international … 69 (2018), pp. 161-168
Persistent link: https://www.econbiz.de/10011822564
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Video-based sales interaction in cross-cultural B2B relationships : potential (un)desired consequences
Koponen, Jonna; Metsola, Jaakko; Salin, Lotta; … - In: Industrial marketing management : the international … 119 (2024), pp. 238-251
Persistent link: https://www.econbiz.de/10014555774
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Sales transformation : quo vadis, B2B sales?
Schmäh, Marco; Kern, Manuel; Götz, Oliver - In: Marketing review St. Gallen : Marketingfachzeitschrift … 40 (2023) 2, pp. 64-70
Persistent link: https://www.econbiz.de/10014246802
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The (quiet) ego and sales : transcending self-interest and its relationship with adaptive selling
Gilbert, Jonathan Ross; Krush, Michael T.; Trainor, Kevin J. - In: Journal of business research : JBR 150 (2022), pp. 326-338
Persistent link: https://www.econbiz.de/10013365719