Purpose – The purpose of this paper is to propose and test a model explaining the value of event experiences. Design/methodology/approach – Three versions of the explanatory model are tested by regression analysis of data from a survey of 650 visitors to a sports event. Findings – The...

Purpose – The purpose of this study is first to describe and discuss an innovative strategy, pursued by a music festival, to reduce the environmental impact by allowing only vegetarian food in the festival area. A second aim is to discuss the effects of the vegetarian strategy for the festival...

Purpose: The purpose of this paper is to assess innovation in the hotel sector in Sweden and to investigate how structural and organizational factors influence hotel’s likelihood of producing service/product, process, organizational and marketing innovations. Design/methodology/approach: This...

Purpose: This study aims to advance both theory and praxis for event portfolio management in cities and destinations. An experiment has been conducted with professional event practitioners in a city to determine their opinions and strategies for balancing value and risk within their event...