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Aktuelle Marketing- und Management-Trends : das Beste aus Theorie und Praxis
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Erfolgreiches Sponsoring als zunehmend wichtiges Marketinginstrument für kleinere und mittelständische Unternehmen
Dum, Thorsten
- In:
Aktuelle Marketing- und Management-Trends : das Beste …
,
(pp. 491-509)
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2014
Persistent link: https://www.econbiz.de/10010423093
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Perspektivwechsel im Sponsoringmanagement
Dum, Thorsten
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
32
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1
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Persistent link: https://www.econbiz.de/10010494832
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Professionalisierung im Sportmanagement : Beiträge des 1. Kölner Sportökonomie-Kongresses
Horch, Heinz-Dieter
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ed.
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Heydel, Jörg
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1999
Persistent link: https://www.econbiz.de/10000683426
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