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Value-based customers satisfaction and continuance intention for mobile financial services : the roles of utilitarian, hedonic, and personal values
Omigie, N. O. - 2017
"M-PESA" mobile financial service has remained a dominate player in the Kenya financial service market. This study … customer satisfaction and continuance use intention. When empirically validated, it will present a value-based framework for …
Persistent link: https://www.econbiz.de/10011774587
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Hedonic or utilitarian buying behaviours : what values do young adult customers seek in online group buying
Rudawska, Edyta; Petljak, Kristina; Stulec, Ivana - In: International journal of business performance management 16 (2015) 2/3, pp. 182-197
Persistent link: https://www.econbiz.de/10011317303
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The influence of utilitarian value, hedonic value, social value, and perceived risk on customer satisfaction : survey of e-commerce customers in Indonesia
Evelina, Tri Yulistyawati; Kusumawati, Andriani; … - In: Verslas : teorija ir praktika : Vilniaus Gedimino … 21 (2020) 2, pp. 613-622
The purpose of this study is to build an understanding of the influence of utilitarian value, hedonic value, social value, and perceived risk on e-commerce customer satisfaction in Indonesia. Data was collected through an online survey and analyzed using Structural Equation Modeling (SEM) with...
Persistent link: https://www.econbiz.de/10012502304
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Exploring the mediating role of utilitarian value and hedonic value in the formation of oppositional loyalty in online communities
Ma, Xiangyang; Chen, Han; Lang, Xiaoping; Li, Tieshan - In: International journal of consumer studies 47 (2023) 4, pp. 1500-1515
Persistent link: https://www.econbiz.de/10014326026
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Exploring the roles of vlogger characteristics and video attributes on followers' value perceptions and behavioral intention
Lu, Hsiao-Han; Chen, Ching-fu; Tai, Yi-Wen - In: Journal of retailing and consumer services 77 (2024), pp. 1-12
Persistent link: https://www.econbiz.de/10014462368
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Unveiling the latent consumer values from art-infused products : a qualitative approach
Gupta, Mansi; Joshi, Rakesh Mohan - In: Journal of global fashion marketing : JGfM 14 (2023) 2, pp. 173-186
Persistent link: https://www.econbiz.de/10014290796
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The effect of convenience store dessert on consumers value and satisfaction
Cha, Seong Soo; Lee, Su-Han - In: Journal of Asian finance, economics and business : JAFEB 7 (2020) 3, pp. 191-199
Persistent link: https://www.econbiz.de/10012667341
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Pursuing personal constructs through quality, value, and satisfaction
Babin, Barry J.; James, Kevin W.; Camp, Kerri; Jones, … - In: Journal of retailing and consumer services 51 (2019), pp. 33-41
Persistent link: https://www.econbiz.de/10012114930
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Social anxiety as a moderator in consumer willingness to accept AI assistants based on utilitarian and hedonic values
Yuan, Chunlin; Zhang, Chenlei; Wang, Shuman - In: Journal of retailing and consumer services 65 (2022), pp. 1-11
Persistent link: https://www.econbiz.de/10013169569
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A study on eating-out style and acceptance intention of artificial seasoning : the moderating role of consumers' psychological value
Cha, Seong Soo; Seo, Bo-Kyung - In: Journal of Asian finance, economics and business : JAFEB 6 (2019) 4, pp. 171-177
Persistent link: https://www.econbiz.de/10012428178