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Visual listening in : extracting brand image portrayed on social media
Liu, Liu; Dzyabura, Daria; Mizik, Natalie - In: Marketing science : the marketing journal of the … 39 (2020) 4, pp. 669-686
Persistent link: https://www.econbiz.de/10012294596
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A hybrid approach for generating reputation based on opinions fusion and sentiment analysis
Benlahbib, Abdessamad; Nfaoui, El Habib - In: Journal of organizational computing and electronic commerce 30 (2020) 1, pp. 9-27
Persistent link: https://www.econbiz.de/10012264446
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Who are the spoilers in social media marketing? Incremental learning of latent semantics for social spam detection
Song, Long; Lau, Raymond Yiu Keung; Kwok, Ron Chi-Wai; … - In: Electronic commerce research 17 (2017) 1, pp. 51-81
Persistent link: https://www.econbiz.de/10011699103
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Identifying and profiling key sellers in cyber carding community : AZSecure text mining system
Li, Weifeng; Chen, Hsinchun; Nunamaker, Jay F. - In: Journal of management information systems : JMIS 33 (2016) 4, pp. 1059-1086
Persistent link: https://www.econbiz.de/10011664638
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Sentiment analysis in tourism : capitalizing on big data
Alaei, Ali Reza; Becken, Susanne; Stantic, Bela - In: Journal of travel research : a quarterly publication of … 58 (2019) 2, pp. 175-191
Persistent link: https://www.econbiz.de/10011982297
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Comparing automated text classification methods
Hartmann, Jochen; Huppertz, Juliana; Schamp, Christina; … - In: International journal of research in marketing : IJRM ; … 36 (2019) 1, pp. 20-38
Persistent link: https://www.econbiz.de/10012016489
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A model for sentiment and emotion analysis of unstructured social media text
Rout, Jitendra Kumar; Choo, Kim-Kwang Raymond; Dash, … - In: Electronic commerce research 18 (2018) 1, pp. 181-199
Persistent link: https://www.econbiz.de/10011813182
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Sentiment recognition in customer reviews using deep learning
Jain, Vinay Kumar; Kumar, Shishir; Mahanti, Prabhat - In: International journal of enterprise information systems … 14 (2018) 2, pp. 77-86
Persistent link: https://www.econbiz.de/10011863617
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Machine learning versus econometrics : prediction of box office
Liu, Yan; Xie, Tian - In: Applied economics letters 26 (2019) 2, pp. 124-130
Persistent link: https://www.econbiz.de/10012204147
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Interaction of the social media and big data in reaching marketing success in the era of the fourth industrial revolution
Pranjić, Goran; Rekettye, Gabor - In: International journal of business performance management 20 (2019) 3, pp. 247-260
Persistent link: https://www.econbiz.de/10012144435