"This book focuses on presenting the numerous ways in which social innovation has emerged as a relatively new field within the academic literature and illuminates, and consolidates multiple views of social innovation theory, research and practice by linking theory to practice "--

"Customers are increasingly seeking "low-cost, high-quality" or what is known as frugal products that meet the buyer's needs while reducing the associated cost of ownership. This book examines the developing principles and theories of frugal innovations across the globe. The authors identify...