Umnachhaltig erfolgreich zu bleiben,müssen Unternehmenihre individuellen Erfolgsfaktoren kennenund gezielt entwickeln. Denn aus diesen internenFaktoren entstehen die entscheidendenWettbewerbsvorteile,die ein Unternehmen auch langfristigamMarkt positionieren. Gerade kleine undmittlereUnternehmen...

Aim: As the traditional approach towards entering a path of sustainabe development based on a "efficiency, consistency, sufficiency aproach" is questionable, This article discusses opportunities and challenges for the circular economy to become a "last chance" fort he current capitaist system to...

Aim: Provide a summary of the expressed views, presentations and discussions during the ISINI14 (2020) online conference. Design: Next to rather traditional but this time online presentations, the discussions not only took place by way of oral communication, but also via an online tool. The...

Based on the findings of an empirical study among communication executives in 11 multinational companies we propose an increasingly integrated approach to corporate branding. Key aspects which support our claim are the growing importance of the financial community, the augmenting skills shortage...

Purpose: This article reports on the background, the conceptual ideas and the lessons learned from over more than 20 years of IC Statements and Management with a country focus on Germany and some international developments. It calls for an integrated management approach for IC and offers case...