Lambrecht, Anja; Seim, Katja; Skiera, Bernd - In: Marketing Science 26 (2007) 5, pp. 698-710
In communication, information, and other industries, three-part tariffs are increasingly popular. A three-part tariff is defined by an access price, an allowance, and a marginal price for any usage in excess of the allowance. Empirical nonlinear pricing studies have focused on consumer choice...