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The efficacy of the use of implicature and actor portrayal labels by non-profits in anti-smoking print advertisements
Shanahan, Kevin J.; Hopkins, Christopher D.; Carlson, Les - In: Journal of current issues and research in advertising : … 30 (2008) 2, pp. 65-78
Persistent link: https://www.econbiz.de/10003807886
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Strawberry fields
Lebedoka, Anna; Vitena, Liene - 2003
Persistent link: https://www.econbiz.de/10002003084
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Economic and health effects of fruit and vegetable advertising : evidence from lab experiments
Liaukonyte, Jura; Rickard, Bradley J.; Kaiser, Harry M.; … - In: Food policy : economics planning and politics of food … 37 (2012) 5, pp. 543-553
Persistent link: https://www.econbiz.de/10009661213
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Product placement and the promotion of healthy food to pre-adolescents : when popular TV series make carrots look cool
Charry, Karine M. - In: International journal of advertising : the quarterly … 33 (2014) 3, pp. 599-616
Persistent link: https://www.econbiz.de/10010412829
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Examining consumer response to commodity-specific and broad-based promotion programs for fruits and vegetables using experimental economics
Rickard, Bradley J.; Liaukonyte, Jura; Kaiser, Harry M.; … - 2010
Persistent link: https://www.econbiz.de/10008758381
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Consumer response to commodity-specific and broad-based promotion programs for fruits and vegetables
Rickard, Bradley J.; Liaukonyte, Jura; Kaiser, Harry M.; … - In: American journal of agricultural economics 93 (2011) 5, pp. 1312-1327
Persistent link: https://www.econbiz.de/10009384671
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Health advertising to promote fruit and vegetable intake : application of need-related health audience segmentation
Geeroms, Nele (contributor);  … - 2005
Persistent link: https://www.econbiz.de/10003210133
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Dynamic model of fresh fruit promotion : a household production approach
Richards, Timothy J. - In: American journal of agricultural economics 81 (1999) 1, pp. 195-211
Persistent link: https://www.econbiz.de/10001397022
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Retailers' communication on ugly fruits and vegetables : what are consumers' perceptions?
Louis, Didier; Lombart, Cindy - In: Journal of retailing and consumer services 41 (2018), pp. 256-271
Persistent link: https://www.econbiz.de/10011808596
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Exploring message themes in antismoking advertising targeted at teenagers
Uusitalo, Outi; Niemelä-Nyrhinen, Jenni - In: Young consumers : insight and ideas for responsible … 9 (2008) 1, pp. 29-36
Persistent link: https://www.econbiz.de/10003700769