Nnamseh, M. P.; John, Nsikan Efiok; Umana, Victoria; … - 2021
This paper examines the argument that open innovation is either a fad or a phenomenon. A massive amount of literature … was reviewed on four open-innovation related themes - Drivers of open innovation, benefits gained by practising open … innovation, the challenges limiting its widespread adoption, and real-life cases of open innovation approach. The findings reveal …