Reardon, Thomas; Minten, Bart - In: Journal of Agribusiness in Developing and Emerging Economies 1 (2011) 2, pp. 134-161
Purpose – The purpose of this paper is to analyze the patterns and dynamics of the diffusion of modern food retail in India. Design/methodology/approach – The paper is based on detailed sales data from retail chains in India, short case studies of retail chains, and review of literature....