Narrow search
Showing 1 - 10 of 123
Cover Image
A structural model of employee behavioral dynamics in enterprise social media
Huang, Yan; Singh, Param Vir; Ghose, Anindya - 2011
Persistent link: https://www.econbiz.de/10009410746
Cover Image
A structural model of employee behavioral dynamics in enterprise social media
Huang, Yan; Singh, Param Vir; Ghose, Anindya - In: Management science : journal of the Institute for … 61 (2015) 12, pp. 2825-2844
Persistent link: https://www.econbiz.de/10011413490
Cover Image
Crowdsourcing new product ideas under consumer learning
Huang, Yan; Singh, Param Vir; Srinivasan, Kannan - In: Management science : journal of the Institute for … 60 (2014) 9, pp. 2138-2159
Persistent link: https://www.econbiz.de/10010462000
Cover Image
"Un"fair machine learning algorithms
Fu, Runshan; Aseri, Manmohan; Singh, Param Vir; … - In: Management science : journal of the Institute for … 68 (2022) 6, pp. 4173-4195
Persistent link: https://www.econbiz.de/10013369036
Cover Image
Unequal Impact of Zestimate on the Housing Market
Fu, Runshan; Huang, Yan; Mehta, Nitin; Singh, Param Vir; … - 2023
We study the impact of Zillow’s Zestimate on housing market outcomes and how the impact differs across socio-economic segments. Zestimate is produced by a Machine Learning algorithm using large amounts of data and aims to predict a home’s market value at any time. Zestimate can potentially...
Persistent link: https://www.econbiz.de/10014349866
Cover Image
Algorithmic transparency with strategic users
Wang, Qiaochu; Huang, Yan; Jasin, Stefanus; Singh, Param Vir - In: Management science : journal of the Institute for … 69 (2023) 4, pp. 2297-2317
Persistent link: https://www.econbiz.de/10014305405
Cover Image
Prosocial native advertising on social media : effects of ad-context congruence, ad position and ad type
Huang, Yan; Yoon, Hye Jin - In: Journal of social marketing : JSOCM 12 (2022) 2, pp. 105-123
Persistent link: https://www.econbiz.de/10013274397
Cover Image
Marketing processed organic foods : the impact of promotional message framing (vice vs. virtue advertising) on perceptions of healthfulness
Anghelcev, George; McGroarty, Siobhan; Sar, Sela; … - In: Journal of food products marketing : innovations in … 26 (2020) 6, pp. 401-424
Persistent link: https://www.econbiz.de/10012287137
Cover Image
Exploring the effects of compliance/non-compliance message framing, desirability of end states, and brand zealotry on consumers' responses to wearables advertising
Wang, Ruoxu; Huang, Yan; Anghelcev, George - In: Journal of promotion management : innovations in … 26 (2020) 7, pp. 964-985
Persistent link: https://www.econbiz.de/10012287156
Cover Image
The impact of ad customization and content transportation on the effectiveness of online video advertising
Huang, Yan; Waddell, Thomas Franklin - In: Journal of current issues and research in advertising 41 (2020) 3, pp. 284-300
Persistent link: https://www.econbiz.de/10012289871