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This article shows that R&D management, Management of Technology (MOT) and Technological Management (TOM) differ in … factor that has an impact on almost every management method and practice. Relying on recognized lists of management … disciplines, offers an attempt to identify main technology‐related issues in each of these fields of management.  …
Persistent link: https://www.econbiz.de/10014933999
The notion of what is meant by “value” is explored and summarised in terms of its involvement in delivering the product/service attributes, considered necessary to create customer satisfaction. Investigates the business system in relation to the value chain, as well as citing the conflicting...
Persistent link: https://www.econbiz.de/10014934003
leaders to view their organization as a country, and frames their primary management challenge as creating “organizational …
Persistent link: https://www.econbiz.de/10014934005
Examines the concepts of value and information in terms of management. Although changes in information technology are …
Persistent link: https://www.econbiz.de/10014934007
Since the first Volume of this Bibliography there has been an explosion of literature in all the main areas of business. The researcher and librarian have to be able to uncover specific articles devoted to certain topics. This Bibliography is designed to help. Volume III, in addition to the...
Persistent link: https://www.econbiz.de/10014934786
The librarian and researcher have to be able to uncover specific articles in their areas of interest. This Bibliography is designed to help. Volume IV, like Volume III, contains features to help the reader to retrieve relevant literature from MCB University Press' considerable output. Each entry...
Persistent link: https://www.econbiz.de/10014934787
To achieve a full understanding of the role of marketing from plan to profit requires a knowledge of the basic building blocks. This textbook introduces the key concepts in the art or science of marketing to practising managers. Understanding your customers and consumers, the 4 Ps (Product,...
Persistent link: https://www.econbiz.de/10014934820
It is generally recognised and accepted that the fundamental role of a manager is “to get things done”. At times the manager has to make quick decisions about what has to be done and how. What is more, the decisions often have to be taken before all the relevant information is to hand. This...
Persistent link: https://www.econbiz.de/10014934821
affects the practical aspects of logistics and their relationship to customer service. Management′s main aim is to provide the …, management should be guided by three interrelated concepts – the total systems concept, the concept of cost trade‐offs, and the …
Persistent link: https://www.econbiz.de/10014934822
Expert systems are frequently mentioned in business circles these days. They have the potential to assist greatly in the dissemination of scarce or complex expertise. But although they can be immensely valuable if properly understood, developed and used, they can also be a waste of resources....
Persistent link: https://www.econbiz.de/10014934823