Ali, Mohd Helmi; Iranmanesh, Mohammad; Tan, Kim Hua; … - In: Journal of Islamic Marketing 13 (2021) 7, pp. 1515-1534
Purpose: The current complex halal food supply chain (SC) has caused food scandals, which have illustrated the weakness of multiple food quality standards and certification and audits in ensuring food safety. Drawn on the resource-based view (RBV) theory, the purpose of this study is to explore...