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Indian journal of economics & business : IJEB
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Using offline and online channels to build trust in ancient art : a case study of Mithilasmita
Aggarwal, Shweta
- In:
Indian journal of economics & business : IJEB
17
(
2018
)
2
,
pp. 293-307
Persistent link: https://www.econbiz.de/10012650114
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Challenges in leveraging e-commerce channels to sell ancient Madhubani art : a case study of MITHILAsmita
Aggarwal, Shweta
;
Rai, Sumita
;
Jaiswal, MP
;
Sorensen, Henrik
- In:
Indian journal of economics & business : IJEB
17
(
2018
)
2
,
pp. 285-292
Persistent link: https://www.econbiz.de/10012650010
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