Nogami, Vitor Koki da Costa; Veloso, Andres Rodriguez - In: Innovation & management review 18 (2021) 1, pp. 2-16
Purpose The purpose of this paper is to explore the different concepts of innovation in the subsistence marketplace … constructing a framework based on approaches and innovation concepts, which can guide future research efforts. Additionally, this … paper presents two case studies, which can improve the way innovation is developed and diffused in the subsistence …