Purpose – The purpose of this paper is to draw attention towards how religious beliefs are linked to today's accounting principles and legitimating exploitation. Design/methodology/approach – The poem is a critical thought. Findings – Religious concepts have been widely used to justify...

The article aims at finding whether it's green innovation or ethical consideration of the business that predominantly affects consumer's choice for green purchase intentions. Does it act as a precursor to green marketing practices, and how it can impact consumers green purchase intentions? This...