Purpose: The importance of architectural marketing capabilities (i.e. marketing planning and implementation) in exporting ventures has been recognised. However, extant literature has not taken into account the explicit roles and required synergy between the exporter and their foreign...

Purpose – The purpose of this paper is to study draws on the resource- and knowledge based views (RBV/KBV) of the firm to explain the internationalisation speed of retail firms. Design/methodology/approach – The authors use a panel data set of 144 international retailers over a ten-year...

We conjecture that the Research and Development (R&D) subsidiary of a Multinational Enterprise (MNE) can be potentially embedded in three different networks viz. the science base of the home country, the science base of the host country, and/or the internal knowledge network of sister...