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Estimation of preference heterogeneity in markets with costly search
Dong, Xiaojing; Morozov, Ilya; Seiler, Stephan; Hou, Liwen - 2018
We study the estimation of preference heterogeneity in markets where consumers engage in costly search to learn product characteristics. Costly search amplifies the way consumer preferences translate into purchase probabilities, generating a seemingly large degree of preference heterogeneity. We...
Persistent link: https://www.econbiz.de/10011980281
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Hazard/survival models in marketing
Chintagunta, Pradeep K.; Dong, Xiaojing - In: The handbook of marketing research : uses, misuses, and …, (pp. 441-454). 2006
Persistent link: https://www.econbiz.de/10003420527
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Bayesian modeling in finance
Dong, Xiaojing; Pan, Carrie H. - In: Journal of investment management : JOIM 11 (2013) 1, pp. 82-97
Persistent link: https://www.econbiz.de/10009744195
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Understanding sample usage and sampling as a promotion tool : state of industry practice and current research
Dong, Xiaojing; Li, Michael; Xie, Ying - In: Innovation and marketing in the pharmaceutical industry …, (pp. 507-530). 2014
Persistent link: https://www.econbiz.de/10010353474
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Forecasting demand for fashion goods : a hierarchical Bayesian approach
Yelland, Phillip M.; Dong, Xiaojing - In: Intelligent fashion forecasting systems : models and …, (pp. 71-94). 2014
Persistent link: https://www.econbiz.de/10010238343
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The effects of bid pulsing on keyword performance in search engines
Shi, Savannah Wei; Dong, Xiaojing - In: International journal of electronic commerce : IJEC 19 (2014/2015) 2, pp. 3-38
Persistent link: https://www.econbiz.de/10011433894
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Satisfaction spillovers across categories
Dong, Xiaojing; Chintagunta, Pradeep K. - In: Marketing science : the marketing journal of the … 35 (2016) 2, pp. 275-283
Persistent link: https://www.econbiz.de/10011459515
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The effect of survey participation on consumer behavior : the moderating role of marketing communication
Dong, Xiaojing; Janakiraman, Ramkumar; Xie, Ying - In: Marketing science : the marketing journal of the … 33 (2014) 4, pp. 567-585
Persistent link: https://www.econbiz.de/10010402540
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Quantifying the benefits of individual-level targeting in the presence of firm strategic behavior
Dong, Xiaojing; Manchanda, Puneet; Chintagunta, Pradeep K. - In: Journal of marketing research : JMR 46 (2009) 2, pp. 207-221
Persistent link: https://www.econbiz.de/10003827937
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A new multivariate count data model to study multi-category physician prescription behavior
Dong, Xiaojing; Chintagunta, Pradeep K.; Manchanda, Puneet - In: Quantitative marketing and economics : QME 9 (2011) 3, pp. 301-337
Persistent link: https://www.econbiz.de/10009348625