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Cooperation of small enterprises in a web-based tourism network : case of the Old Mail Road in Finland, Åland and Sweden
Lemmetyinen, Arja; Suomi, Reima - In: Marketing efficiency in tourism : coping with volatile …, (pp. 119-129). 2006
Persistent link: https://www.econbiz.de/10003396393
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Integrated marketing efficiency through co-innovation process : tools for managing the destination marketing organization
Lemmetyinen, Arja; Go, Frank M.; Brooker, Ed - In: Marketing efficiency in tourism : coping with volatile …, (pp. 173-182). 2006
Persistent link: https://www.econbiz.de/10003396424
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Understanding coastal and marine tourism sustainability : a multi-stakeholder analysis
Dimitrovski, Darko; Lemmetyinen, Arja; Nieminen, Lenita; … - In: Journal of destination marketing & management 19 (2021), pp. 1-12
Persistent link: https://www.econbiz.de/10012548491
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Country image as a nation-branding tool
Hakala, Ulla; Lemmetyinen, Arja; Kantola, Satu-Päivi - In: Marketing intelligence & planning 31 (2013) 5, pp. 538-556
Persistent link: https://www.econbiz.de/10010127908
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Cruise destination brand awareness as a moderator in motivation-satisfaction relation
Lemmetyinen, Arja; Dimitrovski, Darko; Nieminen, Lenita; … - In: Tourism review : the official journal of the AIEST 71 (2016) 4, pp. 245-258
Persistent link: https://www.econbiz.de/10011598989
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The key capabilities required for managing tourism business networks
Lemmetyinen, Arja; Go, Frank M. - In: Tourism management : research, policies, practice 30 (2009) 1, pp. 31-40
Persistent link: https://www.econbiz.de/10008162348
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Country image as a nation-branding tool
Hakala, Ulla; Lemmetyinen, Arja; Kantola, Satu-Päivi - In: Marketing intelligence & planning 31 (2013) 5, pp. 538-556
Persistent link: https://www.econbiz.de/10010162093
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Co-creating a nation brand "bottom up"
Hakala, Ulla; Lemmetyinen, Arja - In: Tourism review : the official journal of the AIEST 66 (2011) 3, pp. 14-25
Persistent link: https://www.econbiz.de/10009796486
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Destination network management: A conceptual analysis
Meriläinen, Kirsi; Lemmetyinen, Arja - In: Tourism review : the official journal of the AIEST 66 (2011) 3, pp. 25-32
Persistent link: https://www.econbiz.de/10009796487
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The key capabilities required for managing tourism business networks
Lemmetyinen, Arja; Go, Frank M. - In: Tourism management : research, policies, practice 30 (2009) 1, pp. 31-41
Persistent link: https://www.econbiz.de/10008890048