Bob Kelly, the new CEO of Mellon Financial, is considering the terms of a proposed "merger of equals" with The Bank of New York, just before the final Board meeting to approve the deal. The combination offers a great strategic fit, and the expected synergies are large. However, the proposed...

Franz Humer, CEO of the Roche Group, must decide whether to mount a hostile tender offer for the publicly-owned shares of Roche's biotechnology subsidiary, Genentech. The case provides opportunities to analyze Roche's strategy with respect to Genentech, the pros and cons of merging the two...

The purpose of this chapter is to explain how and why Google used an open source operating system, Android, to attract handset makers and application developers into a new ecosystem for mobile devices. The chapter begins by describing Google’s initial investment in the open source operating...

The purpose of this chapter is to use value structure analysis to better understand how sponsors of digital exchange platforms capture value and maintain strategic bottlenecks. I begin by describing the three core technological processes that lie at the heart of all digital exchange platforms:...

As digital technology evolved under the impetus of Moore’s Law, a group of new “exchange” platforms emerged that focused on facilitating transactions and/or communications between different parties. Exchange platforms are characterized by having “sides”. The simplest have two sides:...

As equity consideration has become more popular in acquisitions, so has the use of the "pricing-protection" mechanisms, such as floors, caps and collars. These contractual devices provide insurance to the shareholders of the target, and may protect the buyer as well. The purpose of this note is...

When the design of an artifact is quot;modularized,quot; the elements of the design are split up and assigned to modules according to a formal architecture or plan. Some of the modules are quot;hidden,quot; meaning that design decisions in those modules do not affect decisions in other modules;...

In quot;Managing in the Age of Modularity,quot; which was written in June 1997 and appeared in the Harvard Business Review, we proposed that a new technological phenomenon, the modular design of complex computer systems, caused the emergence of a large modular cluster of firms and markets in the...

This is the first of a series of papers that investigates the institutional forms that can arise and be sustained by a quot;technology of design.quot; This paper sets up our quot;model worldquot; in terms of its technology, actors and larger context. In subsequent papers, we will define three...