The Relationship Management Methodology (RMM) for hypermedia design was originally introduced in 1995, and hassince evolved in a number of ways in response to the rapid growth in demand for hypermedia applications on the WorldWide Web. The revamped methodology is demonstrated in the design of...

Hypermedia design is usually ad hoc. Whereas the original RelationshipManagement Methodology (RMM) provides a structured approach to design andimplementation of hypermedia applications, it has limitations that constrain theusability of the kinds of applications it can construct. This paper...

The explosion of business to consumer electronic commerce creates newchallenges for companies to design electronic systems and interactions that retaincustomers and increase sales. This exploratory study examines the impacts of selectsystem design and other variables that can influence customer...

With the explosion of business to consumer commerce on the web, manycompanies are faced with new challenges in their efforts to retain customers and increasesales. Our study explores some of the important factors that increase customer intentionto return and the number of unplanned purchases...