The explosion of business to consumer electronic commerce creates newchallenges for companies to design electronic systems and interactions that retaincustomers and increase sales. This exploratory study examines the impacts of selectsystem design and other variables that can influence customer...

This paper examines the variables associated with a firm having a site on the World WideWeb and with the site's characteristics. We predict that company leadership and strategy,firm resources and the need to communicate with the public are associated with thepresence of Web sites and their...