Beise, Marian - 2001 - 1st ed. 2001.
1 Introduction -- 2 International Diffusion of Innovations: Overviews of Literature -- 3 Foundations of Lead Markets -- 4 The Case of Cellular Mobile Telephony -- 5 Harnessing Lead Markets for Global Innovations -- 6 Discussion, Limitations and Further Research -- 7 Epilogue: Implications for...