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Winer, Russell S.; Dhar, Ravi - 2011 - 4th ed., internat. ed.

Persistent link: https://www.econbiz.de/10008699597

Apples, oranges, and erasers : the effect of considering similar versus dissimilar alternatives on purchase decisions

Friedman, Elizabeth M. S.; Savary, Jennifer; Dhar, Ravi - In: Journal of consumer research : JCR ; an … 45 (2018) 4, pp. 725-742

Persistent link: https://www.econbiz.de/10011951046

Seeing stars : how the binary bias distorts the interpretation of customer ratings

Fisher, Matthew; Newman, George E.; Dhar, Ravi - In: Journal of consumer research : JCR ; an … 45 (2018) 3, pp. 471-489

Persistent link: https://www.econbiz.de/10011929676

The uncertain self : how self-concept structure affects subscription choice

Savary, Jennifer; Dhar, Ravi - In: Journal of consumer research : JCR ; an … 46 (2019/2020) 5, pp. 887-903

Persistent link: https://www.econbiz.de/10012183255

By-brand or by-category? : the effect of display format on brand extension evaluation

Zheng, Xiaoying; Baskin, Ernest; Dhar, Ravi - In: Journal of retailing 95 (2019) 3, pp. 76-85

Persistent link: https://www.econbiz.de/10012130009

Effect of intelligence on consumers' responsiveness to a pro-environmental tax : evidence from large-scale data on car acquisitions of male consumers

Aspara, Jaakko; Luo, Xueming; Dhar, Ravi - In: Journal of consumer psychology : JCP : the official … 27 (2017) 4, pp. 448-455

Persistent link: https://www.econbiz.de/10011789697

Dhar, Ravi; Glazer, Rashi - In: Organizational Behavior and Human Decision Processes 67 (1996) 3, pp. 280-293

Persistent link: https://www.econbiz.de/10005348482

Up Close and Personal: An Individual Level Analysis of the Disposition Effect

Dhar, Ravi; Zhu, Ning - School of Management, Yale University - 2002

In this paper, we analyze the trading records of a major discount brokerage house to investigate the disposition effect, the tendency to sell winners too quickly than losers. In contrast to previous research that has demonstrated the disposition effect by aggregating across investors (Odean,...

Persistent link: https://www.econbiz.de/10005147053

Investigating context and task effects on deciding to purchase

Dhar, Ravi - 1992 - [Mikrofiche-Ausg.]

Persistent link: https://www.econbiz.de/10004338048

REAL ESTATE - INSTITUTIONAL PERSPECTIVES ON REAL ESTATE INVESTING

Dhar, Ravi; Goetzmann, William N. - In: The journal of portfolio management : a publication of … 32 (2006) 4, pp. 106-116

Persistent link: https://www.econbiz.de/10007278779