Learning, especially in the context of higher education, means creating, storing, sharing and using knowledge in a complex way, both for personal and societal benefits. Therefore, knowledge management is at home in universities. It should be at the core of managerial practices, but also of...

Big Data is a phenomenon that has been made possible by the IT and the social media revolutions - where content is created or generated by users and their interaction, at the same time with the exponential increase of the data storage capacity, according to the Moore’s law. It has been a...

Traditionally, museums are considered places of cultural education of the social, cultural and economic elites. This perspective is still embraced by a wide public even if the character and role of museums in the contemporary society changed significantly. Nowadays museums are equally educators...

Social networks have become increasingly popular among organizations, as a consequence of their popularity among individuals. Due to factors such as: reduced costs of usage, large and dynamic audience, possibility of developing relationships; nongovernmental organizations (NGOs) have become very...

Museums are dynamic institutions, which place themselves in the service of the society, by interpreting the collections they posses and developing various educational programs. This paper presents the place education has in museums around the world, with an emphasis on the specific realities in...

French Abstract: Après une décennie caractérisée par la croissance dans des termes financiers et quantitatifs, la publicité est aujourd’hui considérée une présence publique très importante en Roumanie, comme dans tous les autres pays de l’espace central et est européen. Dans le...

The Romanian health tourism, based on its exceptional natural resources represents an important segment of the tourism industry. Old tradition of valorization of thermal waters, mineral springs, mofettes curative mud spa treatments are intertwined nowadays with various forms of medical tourism,...

Relationships are an extremely important resource for organizations, no matter their activities. This resource can and should be used efficiently in order to reach the organization’s goals. Especially for tourism the relations established by the organization are essential because of the...

Many researchers consider corporate social responsibility (CSR) a key element in developing sustainable businesses today. The benefits for companies and communities are very diverse. From a company perspective, some benefits are non-financials while, on the other hand, many of them have a...

Cultural heritage is ever-present in our lives, but it is often only an invisible framework. Despite its significance and recognized value, it is frequently ignored, sometimes - assaulted, and rarely - valued. Certain organizations are trying to bring it to the fore. Museums, monuments and...