Purpose – The purpose of this paper is to bring the Nigerian woman from the margins of international obscurity by acknowledging the contributions of reputable academics from an emerging market context on a subject that has pervaded the global podium in recent years – i.e. women in...

Study level/applicability – This case is suitable for senior students taking marketing courses from marketing communications, marketing research and consumer behavior. Other students including postgraduate students on international business, strategic management and CSR courses may also...

Purpose – This paper reflects on recent events in the global football landscape and their implications for the Middle East, especially in their ambitious aspiration to be the future destination of the sport. Design/methodology/approach – By drawing on a mixture of interviews, personal...

Objectives - The purpose of this paper is to highlight the strategies being undertaken by higher education institutions (HEIs) to leverage their bottom-line especially in situations where public funding has been removed and they are left with no other option but self-funding. Strategies have...

As the instability in the South China Sea rages on, Pyongyang defies the United Nations (UN), China chastises its enfant terrible protégé, South Korea instigates an emergency UN session on the subject, other events have taken the world by storm. “Oppan Gangnam style”, which translates into...

In their bid to embark upon ostensible demarketing, higher education institutions have only ended up cannibalizing their flagship brands. This paper draws upon three illustrations to highlight the unintentional consequences of demarketing in higher education - revised editions of bestselling...

In their bid to embark upon ostensible demarketing, higher education institutions have only ended up cannibalizing their flagship brands. This paper draws upon three illustrations to highlight the unintentional consequences of demarketing in higher education - revised editions of bestselling...

This paper builds on previous studies on the management and leadership, and the attendant insights that can be garnered from football – highlighting how this ‘perceived play’ has evolved into ‘serious play’ in the boardroom. Two academic papers (Madichie, 2009; Haskins, 2013) form the...

The purpose of this paper is to highlight the duality in the appeal of UK higher education degrees vis-à-vis the poor perception of African degrees (notably the Nigerian degree). We relied upon an online focus group of African academics and professionals outside the UK, in a bid to provide...

This article is crafted as a compendium of scholarly contributions debating the main challenges facing one of Africa’s largest economies – South Africa – cutting across a range of sectors from electricity generation and public sector performance, to the private sector management on the...