Showing 150,961 - 150,970 of 152,076
Purpose – The purpose of this paper is to examine the purchase intentions of online retail consumers, segmented by their purchase orientation. Design/methodology/approach – An e‐mail/web survey was addressed to a consumer panel concerning their online shopping experiences and motivations,...
Persistent link: https://www.econbiz.de/10014803311
Purpose – To examine the impact of Baltimore, Maryland USA festival market called Harbor Place on area residents' shopping, dining, and entertainment behavior over a 23‐year period. Design/methodology/approach – A longitudinal study utilizing a telephone survey of a random sample of...
Persistent link: https://www.econbiz.de/10014803314
Purpose – Emerging consumer trends within the food industry have increased the need to create market‐oriented products. In order to do so, a future strategy focusing on consumer behaviour and segmentation should be utilised. By identifying how a consumer behaves throughout the purchasing...
Persistent link: https://www.econbiz.de/10014803325
Purpose – This study aims to explore consumers' adoption of internet shopping in the context of UK travel services. The key objective is to identify the profile of internet shoppers and the antecedents of internet shopping adoption for travel services. Design/methodology/approach – The paper...
Persistent link: https://www.econbiz.de/10014803326
Purpose – Deshopping is the return of products, after they have fulfilled the purpose for which they were borrowed. Previous research indicates that deshopping is a prevalent and growing consumer behaviour. This paper seeks to examine deshopping from a retail perspective. It is a case study of...
Persistent link: https://www.econbiz.de/10014803327
Purpose – The aim of this paper is to offer insights into what consumers are looking for when downloading music and what different consumer groups might look for in commercial online music services, based on their current level of music downloading, and their likelihood of purchasing music...
Persistent link: https://www.econbiz.de/10014803335
Purpose – This study seeks to adopt a holistic approach to consider how consumers perceive online shopping environments. The conceptual model proposes that consumers perceive these environments in terms of their sense‐making and exploratory potential, and it considers the influence of these...
Persistent link: https://www.econbiz.de/10014803336
Purpose – In recent years, cause‐related marketing (CRM) has made a significant impact on businesses and charitable organizations. However, the study of CRM as a unique retailing format has received limited academic exploration. Central to this study's investigation is not just shopping ®...
Persistent link: https://www.econbiz.de/10014803337
demographic variables, including gender, age, ethnicity, education, income, marital status, and household size, on supercenter …
Persistent link: https://www.econbiz.de/10014803343
Purpose – Retail brands (RBs) have become a strategic feature of the grocery industry. Their role in building consumer loyalty is usually taken for granted and yet has not been completely identified. The purpose of this paper is to raise the question of the relationship between RBs and store...
Persistent link: https://www.econbiz.de/10014803348