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Effects of cross-channel synergies and complementarity ina multichannel e-commerce system : an investigation of the interrelation of e-commerc, m-commerce and IETV-commerce

Wagner, Gerhard; Schramm-Klein, Hanna; Steinmann, Sascha - In: The international review of retail, distribution and … 23 (2013) 5, pp. 571-581

Persistent link: https://www.econbiz.de/10010222147

Do synergies pop up magically in digital transformation-based retail M&A : valuing synergies with real options application

Čirjevskis, Andrejs - In: Journal of open innovation : technology, market, and … 6 (2020) 1/18, pp. 1-14

This paper aims to explore and to illustrate success factors of reciprocal synergies of digital transformation-based merger and acquisition (M&A) deals in the grocery retail industry. The author carried out a case study on the merger of Ahold Delhaize in 2016. The paper´s contribution is a...

Persistent link: https://www.econbiz.de/10012214392

Der Erfolg externer Diversifikation im Handel : eine theoretische und empirische Untersuchung

Greune, Malte - 1997

Persistent link: https://www.econbiz.de/10000602794

The Sears acquisition : a retrospective case study of value detection

Calandro, Joseph - In: Strategy & leadership : a publication of Strategic … 36 (2008) 3, pp. 26-34

Persistent link: https://www.econbiz.de/10003731871

Brand equity management in a multichannel, multimedia retail environment

Keller, Kevin Lane - In: Journal of interactive marketing : a quarterly … 24 (2010) 2, pp. 58-70

Persistent link: https://www.econbiz.de/10003987320

Crafting integrated multichannel retailing strategies

Zhang, Jie; Farris, Paul W.; Irvin, John W.; Kushwaha, Tarun - In: Journal of interactive marketing : a quarterly … 24 (2010) 2, pp. 168-180

Persistent link: https://www.econbiz.de/10003987346

Adding store to web : migration and synergy effects in multi-channel retailing

Fornari, Edoardo; Fornari, Daniele; Grandi, Sebastiano; … - In: International journal of retail & distribution management 44 (2016) 6, pp. 658-674

Persistent link: https://www.econbiz.de/10011602520

Discovering synergies and conflicts in online and offline in-store engagement

Banerjee, Syagnik; Sultan, Fareena; Hofacker, Charles F. - In: Journal of marketing analytics : JMA 11 (2023) 4, pp. 761-776

Persistent link: https://www.econbiz.de/10014537401

Is the whole greater than the sum of its parts? : a vending retail study

Stoyanov, Dobromir - In: International journal of retail and distribution management 51 (2023) 3, pp. 327-346

Persistent link: https://www.econbiz.de/10013552715

A theory of innovation resource synergy

Chen, Jui-kuei; Chen, I-shuo - In: Innovation: organization & management : IOM 15 (2013) 3, pp. 368-392

Persistent link: https://www.econbiz.de/10010226636

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