We consider intertemporal pricing in the presence of reference effects and consumer heterogeneity. Our research question encompasses how to estimate heterogeneous consumer reference effects from data and how to efficiently compute the optimal pricing policy. Understanding reference effects is...

Electric vehicles (EVs) are superior to internal combustion engine-powered vehicles (ICVs) in limiting oil dependency and reducing carbon emissions. Governments worldwide have enacted various subsidy policies to promote EV adoption. In this paper, we focus on answering two related key...

Problem definition: As digitization enables service platforms to easily access users’ information, important questions arise about how service platforms should disseminate information to improve platform operations. We contribute to this understanding by examining how providing...

Strategic supply chain design decisions are critical to the long-term success of a business. Traditional facility location models for supply chain design focus on the trade-offs between the costs and benefits of proximity, i.e., the distance between facilities and customers. These...

This study investigates the machine learning tools that are employed to learn data-to-decision mappings. A data-to-decision mapping, once learnt, adopts relevant operational information as input and effectively outputs a reliable decision variable. The operational data used by the machine...

At the end of 2017, the leading ride-hailing platform DiDi Express replaced the commonly used surge pricing mechanism with a queueing mechanism, called the virtual queueing mechanism, in a number of cities across China to mitigate public relations pressure. To explore the benefits of the virtual...

Extending prior work studying how managers can lift productivity, we examine a low-cost, information-based intervention that is conducted by other agents in the work environment. Specifically, we study social nudges on online platforms whereby co-users connected with a worker on a platform (or...