The websites marketing is becoming an important tool both for multinationals and SMEs, in their effort to internationalizing their business. This study focuses on the international opportunities that are present within the European markets. The paper aims at identifying the degree of websites...

Representing the majority of business enterprises, employment, and a substantial portion of the global GDP, collectively, SMEs are significant economic engines. Individually, however, they cannot begin to match the physical and financial, hard capital, assets of their “big business”...