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ICTs and communities in the twenty-first century : challenges and perspectives

Jung, Joo-young; Ball-Rokeach, Sandra J.; Kim, Yong-chan; … - In: The Oxford handbook of information and communication …, (pp. 561-580). 2009

Persistent link: https://www.econbiz.de/10003808954

Offerings as digitalized interactive platforms : a conceptual framework and implications

Ramaswamy, Venkatram; Ozcan, Kerimcan - In: Journal of marketing 82 (2018) 4, pp. 19-31

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Artificial intelligence in interactive marketing : a conceptual framework and research agenda

Peltier, James; Dahl, Andrew J.; Schibrowsky, John A. - In: Journal of research in interactive marketing : … 18 (2024) 1, pp. 54-90

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Not all sunshine and rainbows : exploring the dark side of AI in interactive marketing

Labrecque, Lauren I.; Peña, Priscilla Y.; Leonard, Hillary - In: Journal of research in interactive marketing : … 18 (2024) 5, pp. 970-999

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Qualitätsvergleiche auf Konsumgütermärkten : die Auswirkungen neuer Informations- und Kommunikationstechnologien auf die Informationsbeschaffung von Konsumenten

Langer, Stephan - 2003

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Community informatics : enabling communities with information and communications technologies

Gurstein, Michael (contributor) - 2000

Community Informatics is developing as an approach for linking economic and social development efforts at the community … commerce, community and civic networks, electronic democracy and online participation are among a few of the areas affected …. This books is an introduction to the discipline of community informatics. Issues such as trends, controversies, challenges …